True value of your marketing activities through AI
Detect. Evaluate. Define.
We measure your success
In your own individual Dashboard, everything you need is available with one click. Visualize your marketing efforts, challenge the results, create automated reports.
Performance of every live stream impression of your brand
Rate the placement and size of your brand exposure.
Based on live-streaming and video on demand footage, our analysis tool will determine the on-screen position of your exposure and analyse it together
with its respective size.
Evaluate the frequency and duration of each impression.
Across a number of simultaneously running streams our analysis tool will evaluate how often your logo-overlay appears on-screen and display the
length of each exposure.
Measure the view count of your brand placements.
During all relevant broadcasts we evaluate impressions in dependency to its concurrent viewers and show peak performances of your logo and product
impressions.
Gain insights behind the scenes of your target group
Count all keyword mentions of your campaign.
Through a peak performing esports live stream, hundreds of chat lines will be posted every second. We make sure, that all mentions of your brand are
filtered within this process.
Discover the atmosphere within the community.
All filtered keywords are categorized in positive, neutral, and negative association. You will discover how popular your brand is and get familiar with
your target group.
Understand how effective your brand truly is.
Find out the preferences of your target group through our live chat analysis. Reveal where their affinity lies and evaluate your activities relative to
your competitors.
Relevant data leads to more insights. More insights lead to better decisions. Through our 360° analytics solution we provide you with all relevant KPIs regarding your media value. By using Machine Learning to deliver automation
and scalability, we enable your organization to increase its efficiency throughout every step of your campaign. Thanks to our advanced artificial intelligence solution, we are sponsored by the technology startup programs of
the Deutsche Telekom and Nvidia as well as by the hardware technology companies WesternDigital and XMG.
By detecting your brand positioning and determining your perception among your target group, we provide you with a deeper understanding of your sponsorship activities within the esports and gaming community. For this purpose,
we cover all relevant social media and streaming platforms such as Twitch, YouTube, Twitter, Facebook and Instagram.
Being part of the gaming community is at the heart of who we are. By combining an extensive gaming and esports background with perfect business knowledge, we ensure the success of your sponsorship engagement within the
ecosystem.
Staying connected to the right information at the right time and place is crucial for the success of your sponsorship engagement. Our analysts not only ensure that all data is subject to a quality check, but also help to
exploit the full potential of all the collected data. With our assistance, data-oriented decision making becomes a key competence of your organization.
These partners already accelerate with our solution
Social Media Monitoring
Social Media and Content Marketing put to the test
Comparability
Find out which platform is the most important for your activity.
We enable cross-comparability between all relevant social media platforms to analyse the significance of each individual channel in relation to your target group.
Visibility
Track your impact even without explicit brand mentions.
No text or hashtag mentions are required to trigger our algorithms. We will also spot you if your brand is merely displayed in an image or a video.
Traceability
Retrace your campaign impact to each post on your brand.
Find out exactly which post had the greatest impact by analyzing each in terms of likes, comments, shares and impressions.