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Karsten Schonauer
Creative Director
Partnerships / 2 Min.
Frankfurt am Main (Germany), November 8th 2023 - Founded in 2018, INSIGHT has emerged as a prominent leader in the world of influencer and content creator agencies in Germany, representing prominent brands like Disney, Blizzard Entertainment, Netflix, Nintendo, Ubisoft, and Sony Interactive. With an extensive roster of over 100 influential Twitch, YouTube, Instagram, and TikTok celebrities, INSIGHT has consistently delivered unparalleled reach across millions of followers.
Now, INSIGHT is set to revolutionize its influencer marketing endeavors by joining forces with the renowned German IT firm, Shikenso. The company’s innovative cross-platform approach provides comprehensive insights into live streams, video content, partner integrations, and social media interactions, allowing INSIGHT to gain a holistic understanding of all campaign dynamics. This data-driven perspective promises to deliver a profound understanding of each campaign's true impact.
“We believe that reliable data is one of the key requirements to deliver state-of-the-art creator marketing. It is essential to constantly review and adapt to trends and developments within the creator space to achieve the best results for our clients. With Shikenso we have a strong partner that will deliver cutting edge technology tailor-made to our specific needs and requirements. We are extremely excited to show our clients what we have been working on.”
Nikolas Angerstein, COO, INSIGHT
“In our strong focus on the creator market, it is a great success to now work with one of the largest and strongest creator agencies in Germany. INSIGHT is not only an extremely digital and data-driven company but also an innovator in process optimization for creators and brands. We are pleased to support INSIGHT on their path with our solutions and data.”
Arwin Fallah Shirazi, CEO & Co-Founder, Shikenso GmbH
For more updates and information, follow Shikenso on Twitter and Linkedin, or visit our website.
Shikenso GmbH is a Germany based analytics company working in the esports and gaming industry. By using artificial intelligence, the company enables representatives of the industry to evaluate and control their investments, sponsorships, and marketing activities in a sustainable way and furthermore creates a more transparent ecosystem towards endemic and non-endemic brands. Branded content or sponsorship assets are analyzed throughout live-streaming and social media platforms to exploit the full potential of every engagement and boost performance with reliable data.
For more information, please visit: www.shikenso.com
INSIGHT is one of the leading content creator agencies in GSA and helps companies to increase their reach and visibility in order to form a strong bond with their target group. With a strong focus on live streaming services for platforms such as Twitch and YouTube, INSIGHT also offers solutions for other social channels such as Instagram, TikTok and others. State-of-the-art technology and analysis tools are utilized to make data-driven decisions and continuously measure and optimize the success of marketing activities. This enables holistic customer support, from conception and production to analysis and optimization, and thus contributes to efficient and sustainable marketing for a wide range of products and brands. INSIGHT is part of 1SP Agency.
For more information please visit: www.ins.gg
