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Nayeemul Islam
Junior Content Marketer
Insights / 4 Min.
Whether you're a business leader, an interested participant or anyone in between, 2025 is already looking to be a year of growth for the sports business arena. With plenty of events lined up in Europe, you might wonder which one is most suitable for you. Today, Shikenso lines up some of the top sports business events in Europe this year.
We're kicking off the list with what is regarded as Europe's biggest sports business event. The event is scheduled to take place in Hamburg, Germany on February 5-6. The event will feature over 200 lecturers, and over 4000 participants and 1500 companies are expected to attend. The SPOBIS Conference is a gathering of the most significant participants in the industry, who convene to engage in discussions regarding the sports industry's future trends, opportunities, and challenges, as well as to establish business relationships and network. Additionally, the conference guarantees that you will have the chance to witness sports technology innovations in action for the first time.
The International Sports Convention (ISC) will be held at the Tottenham Hotspur Stadium, London, on 19-20 March 2025. This year, the ISC will celebrate its 15th anniversary. Regarded as “ the meeting place for the business of sport ”, ISC facilitates impactful relationships by connecting key personnel within the field, providing platforms for innovative content, and stimulating meaningful conversations. The convention also prides itself in providing real value to both organizations and individuals in the business of sport.
World Football Summit will be hosting the Football Innovation Forum on March 27th, 2025. The World Football Summit brings together the leaders who are revolutionizing football. The platform shapes the future of football together by promoting sustainable growth, inclusivity, and innovation throughout the global game through impactful events and projects. The goal of this summit is to create a more sustainable, innovative, and impactful sport.
Dubbed as the " The meeting place for the global motorsports industry ", the BlackBook Motorsport Forum will go live on March 27 in London. The event is the destination that connects top decision-makers and leaders hailing from the motorsport industry. Join the event to find out what role innovation plays in ensuring success on and off the motorsport tracks.
Are you wondering what's coming next? The next change, the next opportunity, and the next potential innovation in the sports business industry? If it's a yes then SportsPro Live 2025 is a must-attend event. The event is taking place at Kia Oval, London from 30 April to 1 May. Now in its 12th year, SportsPro Live will be welcoming over 1,000 senior executives from all spheres of the sports business ecosystem. In addition to the main stage sessions, the event will include four specialized forums that will delve deeply into the key topics that are shaping the future of sports today. These forums will feature inspiring keynotes and cross-industry panels that will address the topics and trends that are driving change in the industry.
Witness some live-tracking magic that Shikenso did at last year's SportsPro Live:
Sunset Sports Festival (June 5-7)
Zadar, Croatia will host the Sunset Sports Festival this coming Summer. Join this event and discover the future of sports business, technology, and media innovation against the stunning backdrop of Croatia's Adriatic coast. As the premier gathering for industry leaders, innovators, and enthusiasts, this boutique festival is a dynamic exploration of the ever-evolving landscape of sports entertainment. Be at the forefront of sports innovation by joining the Sunset Sports Festival.
Returning this June to London, SEG3 London provides immense opportunities to connect with leaders from the world of sports, entertainment, and more. As industries converge, attendees are bound to receive unmatched insights that will quench their thirst for knowledge. SEG3 is a must-attend whether you work in digital, commercial, marketing, product, or any relevant industry.
Leaders In Sport will be organizing the Leaders Week London at the Allianz Stadium in 2025. Throughout the week, the event will provide insights into the global trends influencing the sports business landscape and how to monetize them through conferences, think tanks, many events, award ceremonies, masterclasses, and experiential get-togethers. Last year, this event hosted the likes of Adidas, DAZN, Arsenal, and Paris Saint Germain.
The rise of women in sports has led to new horizons and endless possibilities. Organized by the International Sports Convention, the event showcases discussions, workshops, and keynotes featuring influential women who are reshaping the worldwide sports industry. This event will be taking place on September 30, 2025. This is a distinctive opportunity to participate in a revolutionary dialogue that is at the forefront of the influence of women's influence in sports.
Sportel Monaco will be taking the stage on 20-22 October in Monaco. It has been the leading sports content media rights and technology convention for over 30 years now. In their 2024 episode, the event was joined by the likes of DFL, Bundesliga, ESPN, and more. The annual event provides a unique platform to explore the most recent developments, build collaborative partnerships, and identify the distinctive innovations that are influencing the future of our industry.
Lucerne, Switzerland, will host the Sport.Forum.Schweiz on November 3rd and 4th. Hailed as the largest sports business congress in Switzerland, the event invites sports clubs, associations, and organizers, as well as media, sponsors, and tourism destinations. The forum presents speaker sessions and discussions from seasoned experts in the sports business world.
Here's a snippet of our Co-Founder & CEO, Tarik Amhamdi at the Sport.Forum.Schweiz last year:
Spielmacher is the foremost sports commerce platform in Europe. The "Spielmacher Conference" the premier event, is held in Cologne and attracts more than 800 executives and experts from the European sports ecosystem. The conference covers a diverse array of subjects, including leading-edge sports technologies and innovations, as well as current trends in the sports industry. Spielmacher partners with Europe's most prominent associations, societies, and organizations to provide innovative content, exchange best practices, and provide unparalleled networking opportunities.
That's our roundup of the top business events taking place in Europe in 2025.
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