Shikenso®

Insights team
About
Shikenso®

The Shikenso Team is behind one of the leading AI-powered sponsorship analytics platforms, helping brands, rights holders, clubs, and agencies measure, verify, and optimize the impact of sponsorships and creator marketing across all channels. With deep expertise across sports, esports, entertainment, and digital media, the team combines advanced computer vision, AI-driven data processing, and unified cross-channel metrics to deliver transparent, real-time media value insights. Their work enables smarter partnership decisions, clearer reporting, and stronger ROI for modern sponsorship strategies. The Shikenso Team regularly contributes to industry research, product innovation, and thought leadership, with a shared mission to bring transparency, standardization, and trust to sponsorship measurement.

Our Shikenso® authors.

Benedikt Becker
VP Growth Marketing
Portrait of Karsten Schonauer
Karsten Schonauer
Creative Director
Tommy Rasta
Content Manager