Partner for the best clubs & teams

Give every sponsor the data that keeps them coming back.

Clubs and teams use Shikenso® to deliver personalised sponsor reports so your commercial team focuses on relationships, not spreadsheets.

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How we help you
Club Brugge player celebrating goal with sponsorship analytics overlay and €411K value.

Sponsors expect proof, not promises.

But siloed data and slow processes make it hard to deliver.

We understand the pain points...

Inconsistent tracking

With no shared standard, it’s hard to prove value across different activations and formats.

Too many tools

Video, social, audio. Your data lives in different places with no unified view.

Slow reporting cycles

By the time you get the numbers, the opportunity to act has already passed.

Manual workload

Limited staff spend hours chasing data, formatting reports, and explaining the basics.

...and turn them into pinpoint solutions.

One measurement model

Track every asset and platform using a consistent, comparable framework.

Centralised view

See all sponsor exposure across matches, platforms, and campaigns — in one place.

Real-time tracking

Get actionable insights while content is still fresh, not weeks later when it doesn't matter anymore.

Automated reports

Create high-quality reports in seconds, not hours, and deliver more value to partners.
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Clubs & teams choose Shikenso® to deliver clarity, consistency, and confidence to their sponsors.

Before Shikenso
Waiting weeks for fragmented reports from different sources.
No clear link between sponsor value and campaign results.
Manual work to satisfy multiple sponsors with different needs.
Lacking proof behind media value calculations.
Managing different platforms for TV, social, and digital.
Reacting after the fact instead of steering in real time.
After Shikenso
Track every partner exposure in one unified view.
Break down each asset by type, platform, and integration.
Get accurate, verified media values tied to real visibility.
Share always-on reports with sponsors instantly.
Simplify your stack and cut reporting overhead.
Make proactive decisions that strengthen renewals and ROI.

Tracking all exposure.
From visible to audible.

Visible, legible, and audible lightning fast data,
tracked in real-time.

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Visual insights that matter

Knowing your logo appeared isn't enough. Shikenso breaks down performance by asset type -sleeve, LED, backdrop- so you know which placements deliver real value and which don’t.

Verbal branding captured

From player interviews to match commentary, capture every audio mention of your sponsors and understand their full exposure footprint.

Fan sentiment revealed

Understand how fans feel about your sponsors and activations with AI-powered sentiment analysis that goes beyond basic reach.

All formats, all platforms

From matchday clips on Instagram to press conferences on YouTube, Shikenso unifies your sponsor exposure across channels, leagues, and content types, all in one place.

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Discover how Shikenso®’s cutting-edge AI platform is unlocking new levels of event success for TakeTV and the Gamescom LAN.

TakeTV Case Study: 4 min.

Trusted by global
clubs & teams.

Proof from those who use Shikenso® daily to provide value and insights for their sponsorships.

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“At Vitality, we rely on Shikenso to measure our partnership success. It gives us and our partners deep insights into performance across our entire ecosystem of social and stream touchpoints. The user-friendly dashboard helps us interpret data efficiently, leading to real-time, informed decisions. This allows us to optimize our partnerships in the fast-paced world of esport.“
Vas Roberts
Co-CEO, Team Vitality
“Shikenso provides us with clear, AI-driven insights that help us understand the ROI for our partners. The structured dashboard and instantly available reports make the data easy to access and act on. Their speed and transparency are key in showcasing the value of our sponsorships.”
Portrait of Tom Aerts
Tom Aerts
Strategic Partnerships Lead, Royal Antwerp FC
“Shikenso is a key tool for measuring partnership success, offering actionable insights through a user-friendly dashboard that supports fast, strategic decision-making in esports.“
Portrait of Stijn Vermoere
Stijn Vermoere
Commercial Director, Club Brugge
Portrait of Stijn Vermoere
“For Fnatic, accurate data is key to proving partner value and staying ahead. Shikenso gets both the power of data and the esports landscape, helping us deliver top-tier reporting and transparency.“
Portrait of Edward Gregory
Edward Gregory
Marketing Lead, Fnatic
“Working with an endemic partner that understands the esports and streaming industries is essential, as it ensures that the data is not only reliable, but that it uses the most suitable methodology in determining the value of our assets.“
Portrait of Jason Lucas Luijck
Jason Lucas Luijcky
Director of Partnerships EMEA, Team Liquid
“An endemic partner like Shikenso revolutionizes how we understand and leverage data, ensuring we deliver exceptional value to our partners and fans alike.“
Portrait of Kelly Ong
Kelly Ong
CSO & Co-owner, Alliance
Portrait of Kelly Ong

269%

increase in sponsor ROI after switching to Shikenso®’s data-driven platform.

45%

additional media value proved for kit sponsoring on international competition.

€115M

tracked in media value for brand partners during their flagship tournament.

See how we help organisations like yours

Explore real case studies from rights holders, brands, and agencies who use Shikenso® to prove sponsorship value — and negotiate better deals.
View case studies

Learn how we can help you directly

See what sponsorship intelligence looks like in action. Book a tailored walkthrough to explore how Shikenso® helps you measure value, prove impact, and win smarter partnerships.
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Your data deserves better.
See what real ROI looks like.

Join 50+ sports organisations and brands using Shikenso® to measure, report, and prove sponsorship ROI - fast, acurate, holistic. Book a 30-minute demo and we'll show you what your data could look like.

No commitment required

Response within 24 hours

Used by rights holders, clubs, brands & agencies

FAQ.

Here’s everything you need to know about working with Shikenso® for your sponsorships.
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How can your platform help my team understand sponsor value?

We provide detailed breakdowns of exposure time, visibility quality, media value, and engagement for each partner.

What content formats and platforms are covered?

We track all relevant channels,  including TV, social media, Twitch, YouTube, OTT platforms, online media, and press content.

How can you help us upsell or retain sponsors?

By proving sponsor ROI with verified data, you increase confidence and open upsell opportunities.

Do you support both major and smaller clubs?

Yes, our platform adapts to your scale and needs, no matter your club size or media footprint.

Is onboarding complex for our comms or partnerships team?

Not at all. Our onboarding is guided, fast, and requires minimal effort on your end.

I have more questions - how can I get answers?

We're here to help. Simply get in touch with our team or book a discovery call. We’ll answer your questions, walk you through the platform, and tailor the conversation to your needs.