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Media Value: A Key Indicator of Sponsorship Success
Understanding Media Value: The Key to Sponsorship Success
02.
Oct
Find out how understanding and leveraging media value can transform brand exposure into tangible results for your business growth
Insights / Karsten Schonauer, Benedikt Becker / 4 Min.
The Evolution of Esports Sponsorships: From Mastercard to VISA. Esports meets the Finance & Banking Sector
Finance & Banking in Esports: Sponsorship Market Evolution
26.
Sep
Discover how banks and finance institutes have seized their opportunities in the world of competitive gaming.
Insights / Karsten Schonauer / 3 Min.
Impact of Cristiano Ronaldo's YouTube Channel: Analysing How The Global Influence of CR7 is Redefining Social Media Engagement
Impact of Cristiano Ronaldo's YouTube Channel
05.
Sep
How The Global Influence of CR7 is Redefining Social Media Engagement and Setting New Benchmarks in Digital Influence.
Insights / Karsten Schonauer / 4 Min.
A comprehensive analysis of the brand exposure of UEFA EURO2024 sponsors on German television broadcasts conducted by Shikenso Analytics.
The Brand Exposure of EURO2024 Sponsors on TV Broadcasts
24.
Jul
In a comprehensive analysis of German television broadcasts, Shikenso Analytics evaluated the brand exposure generated for official UEFA 2024 sponsors. This analysis covered the entire event, focusing on all sponsor assets displayed during broadcasts.
Insights / Karsten Schonauer / 3 Min.
KRÜ Esports boosts fan engagement by 280% and media value by 231% by leveraging Shikenso Analytics' comprehensive sponsorship AI solutions.
KRU Esports Ups Fan Engagement by 280% and Lifts Media Value
08.
Jul
Using Shikenso Analytics’ comprehensive sponsorship insights and AI solutions, KRÜ Esports managed to increase fan engagement by 280% and boost media value by 231% from Q1 2023 to Q1 2024.
Case Studies, Insights / Karsten Schonauer / 4 Min.
The Evolution of Esports Sponsorships: From AS Monaco to Paris Saint-Germain. Esports meets Sports Teams.
Sports Teams in Esports: Sponsorship Market Evolution
19.
Jun
Discover how sports teams have seized their opportunities in the world of competitive gaming.
Insights / Karsten Schonauer / 3 Min.
Discover the top sportswear brands outfitting teams for EURO 2024 with Shikenso Analytics.
The Outfitters of the EURO 2024 National Teams
29.
May
Discover the top sportswear brands outfitting teams for EURO 2024 with Shikenso Analytics. From Nike and Adidas to Puma and more, explore the brands behind the football kits and the impact of their sponsorships.
Insights / Karsten Schonauer / 4 Min.
The Evolution of Esports Sponsorships: From Allianz to Zurich. Esports meets Insurance Companies.
Insurance Companies in Esports: Sponsorship Market Evolution
21.
May
Discover how insurance companies have seized their opportunities in the world of competitive gaming.
Insights / Karsten Schonauer / 2 Min.
Is Kick The New Streaming Powerhouse?
11.
Apr
How One Platform is Changing the Streaming Game with its Disruptive Approach.
Insights / Benedikt Becker / 3 Min.
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