Insights from the world of sponsorship analytics.

Explore the full list of brands sponsoring UEFA Women’s Euro 2025 and learn how their partn...

From Pinnacle to GG.Bet, betting brands have become a driving force in esports through bold sponsorship moves.

Creators and ex-pros are reshaping football with leagues like Kings League, blending sport and entertainment.

Adidas, Nike, Puma & Hummel lead Women’s EURO 2025 kits, reflecting the rise of women’s football and brand influence.

Discover how beverage brands like Red Bull, Pepsi, and Monster have shaped esports through strategic sponsorships.

LBBW gained big at the 2025 DFB-Pokal final after Winamax’s missed payment led to a last-minute sponsor switch.

Thomas Müller’s humor, loyalty, and authenticity make him a brand favorite—from LEGO to Telekom, impact follows.

Sponsorship reporting has evolved—from manual tracking to real-time data as brands seek deeper, smarter impact insights.

Esports World Cup 2025 breaks records in size, scope & prize pool—here’s a look at the numbers behind the mega event.

Discover how Shikenso’s rebrand sharpens its focus on AI-driven insights and global sponsorship intelligence.

Shikenso now offers a full AI-powered solution for rights holders, brands, and sports & esports organizations.

Revolutionizing the Way Businesses Approach Sponsorships in Esports

FURIA extends partnership with Shikenso through 2027 for AI-powered sponsorship analytics and transparent ROI.

Shikenso powers Esports World Cup 2025 with AI-driven sponsorship analytics across games, streams, and media.

Shikenso joins Baller League as Official Analytics Partner, bringing AI-powered insights on brand reach and ROI.

Adidas, Nike, Puma & Hummel lead Women’s EURO 2025 kits, reflecting the rise of women’s football and brand influence.

Volleyball World & Shikenso partner to deliver AI-driven sponsorship insights across broadcasts, VBTV, and social media.

Fnatic renews with Shikenso to boost sponsorship tracking with AI, powering smarter decisions and stronger brand impact.

Shikenso & Triton Poker extend their partnership, bringing AI-powered sponsorship tracking to elite poker tournaments.

Shikenso partners with Alliance to deliver AI-driven sponsorship insights and optimize brand exposure across esports.

Shikenso joins OMR Festival 2025 as analytics partner, tracking brand exposure across 300+ channels and 20+ partners.