Insights from the world of sponsorship analytics.

The tournament leaves Riyadh for Paris. Inside the prize pools, clubs and viewership shaping EWC 2026.

Kit deals and boot deals follow different rules. Here's who's winning the boot battle.

All 48 teams kick off on a combined 395M followers. Watch which nations climb fastest once the matches begin.

48 teams. 7 platforms. One complete social media breakdown before kickoff.

16 venues, 104 matches, 14 naming rights stripped. Here's what each stadium means for sponsors before kickoff.

Most platforms answer one of four questions sponsors ask at renewal. Here's what the other three require.

15 objections that kill esports deals, what they really mean, and how data closes them.

Most sponsorship reports are records of delivery. Here's how to build one that signs renewals.

Most brand measurement tracks activity. Here is how to build a framework that ties brand data to real business outcomes.

Shikenso sharpens its focus on AI-driven insights and global sponsorship intelligence with a new brand identity.

Shikenso now offers a full AI-powered solution for rights holders, brands, and sports & esports organizations.

BIG and Shikenso showcase how data, precision, and passion drive performance and partnerships in esports.

SK Gaming and Shikenso showcase how data, innovation, and partnerships drive measurable impact in global esports.

22 squads, every tournament, and a full season of coverage. Here's what the deal includes.

Team Liquid singns landmark 5 year partnership with Shikenso for AI-powered sponsorship analytics.

FURIA extends partnership with Shikenso through 2027 for AI-powered sponsorship analytics and transparent ROI.

Shikenso powers Esports World Cup 2025 with AI-driven sponsorship analytics across games, streams, and media.

Shikenso joins Baller League as Official Analytics Partner, bringing AI-powered insights on brand reach and ROI.

Eintracht Spandau renews data partnership with Shikenso to measure media value and maximise sponsorship impact.

Volleyball World & Shikenso partner to deliver AI-driven sponsorship insights across broadcasts, VBTV, and social media.

Fnatic renews with Shikenso to boost sponsorship tracking with AI, powering smarter decisions and stronger brand impact.

Shikenso & Triton Poker extend their partnership, bringing AI-powered sponsorship tracking to elite poker tournaments.